Opening of a Van Leeuwen ice cream shop in Greenwich on October 1

Van Leeuwen, a premium ice cream brand with 33 scoop stores in six states, plans to open its first Connecticut location in Greenwich on October 1.

Located at 375 Greenwich Avenue, the store is the brand’s first suburban scoop. The store will offer $1 scoops of ice cream on opening day from noon to 4 p.m.

The launch also marks a homecoming for co-founders and Greenwich natives Ben and Pete Van Leeuwen, who started selling ice cream in their hometown 20 years ago.

The brothers rented a Good Humor truck and drove it around Greenwich for two summers, according to a press release. Ben Van Leeuwen saved his money and set off on a trek through Asia and Europe, enthused by his culinary discoveries. His travels inspired the idea for the Van Leeuwen van, which was born on the streets of New York in 2008.

The brand offers French ice cream, with more than double egg yolks as the standard product, according to the release. The flavor menu features signatures like honeycomb, pistachio, puppet cheesecake, and Earl Gray tea, in addition to custom sundaes, handmade ice cream sandwiches, ice cream floats, and more. root beer, milkshakes and pints. There are also several vegan options made with oat milk and cashews, including churros and fudge and strawberry shortcakes.

Van Leeuwen has launched collaborative flavors like Kraft Mac and Cheese and BIGFACE Coffee Affogato with NBA star Jimmy Butler, and will introduce a special flavor to Greenwich: brown sugar ice cream with hints of vanilla and rum. with pieces of canelé from Raphaël’s Bakery.

Seasonal fall specials will also be available through December 1, including Pumpkin Cheesecake and Dark Chocolate Vegan Pumpkin Pie.

“We are thrilled to bring Van Leeuwen to our hometown,” Ben Van Leeuwen said in a statement. “It’s really special that our first location in the suburbs takes us back to where we first put smiles on people’s faces with ice cream in 2002, before the brand existed. We look forward to sharing great ice cream, made with great ingredients, with the community where we grew up.

The Greenwich scoop shop will be open Monday through Friday from 12 p.m. to 11 p.m. and 11 a.m. to 11 p.m. Saturday and Sunday.

Another Van Leeuwen location is planned for Darien, according to the brand’s website. The Stamford Advocate announced that the ice cream shop would open at Darien Commons, along with other brands including Oath Pizza, Pizzeria Molto, Sweetgreen, Tartinery and Gregory’s Coffee.

Comments are closed.